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Get a Taste of Space Age Optimism Through Liquid Food and Performances

The utopian idealism of the 60s becomes a multisensory art experience in Sean Rogg's 'Waldorf Project: Chapter Three / FUTURO.'
Renderings by product designer James Shaw of the furniture for Chapter Three / FUTURO, which will be custom made and geometrically specific to the King's Cross tunnel. Images courtesy the artist

Last time, it was color-coded fine wine, cubed food, and choreographed confrontation; this was Chapter Two/COLOUR, of Sean Rogg's performance art piece/surrealist dining experience, The Waldorf Project. Now, the artist is bringing the project back to London inside a tunnel in King's Cross, taking as inspiration Finnish architect Matti Suuronen's Futuro house, a flying-saucer shaped pre-fab house design built in the 1960s.

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The latest event is scheduled for May 14 to 16, 2015,  and will be an Experimental Research Laboratory, an exploratory phase before the full Chapter Three/FUTURO takes place in early 2016. Like Rogg's previous chapters in The Waldorf Project, the piece will be a immersive experience where art is consumed through every sense—eaten, heard, seen, felt, lived.

The night promises to channel the utopian idealism of the 60s and 70s Spage Age through experimental food (all in liquid form), alcohol, and performances, where dishes become emotions and the environment itself is the artwork. Rogg uses a team of specialists and experts in various fields to create the pieces, including those in gastronomy, design, theatre, choreography, electronic music, and mixology.

"Those attending the experience will have their minds opened to the fanciful and phenomenal possibilities envisaged by preceding generations, before worldly pressures took over and stifled such thinking." explains Rogg, "By taking our guests on a journey, guided by their senses and interactions with hosts and fellow guests, we aim to satiate their inquisitiveness of these progressive worlds. Upon entering and experiencing Chapter Three/FUTURO, the environment we all live our daily lives in may seem a little humdrum to the initiated.”

Chapter Two/COLOUR was a bewildering and outlandish experience, and Chapter Three/FUTURO looks to be just as compelling. The Experimental Research Laboratory for Chapter Three/FUTURO runs for three nights, Thursday 14 to Saturday 16 May 2015. There will be two sittings per night, starting at 6:30PM and 9PM. Tickets to the event are priced at £78 and are available here.

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