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Food

Godzilla Ice Cubes Keep Your Whisky Cold When It's Suntory Time

The Japanese brand's new campaign uses a CNC router to level-up the whisky-on-the-rocks game.
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This article originally appeared on The Creators Project Netherlands.

Because the most important part about whisky is apparently the ice cubes, the Japanese Suntory brand has created an ad campaign featuring some of the most detailed ice cubes in the world. Make no mistake—the images in TBWA/Hakuhodo's 3D on the Rocks series are actually photographs. Cut with a special CNC Router at about 19°F, the miniature sculptures range from the Statue of Liberty to Michelangelo's David, Batman, R2D2, and the 'mau5 himself. Looking at all that nice whisky, it's almost a shame to think of these works of art ever melting. Almost.

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Via Design Taxi

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