Jilly Ballistic Hits New York Subways With Computer Warnings

Context is everything. We don’t even pay attention to the little warnings and suggestions that our computer spits at us whenever it’s trying to tell us something. We just hit “Accept” or “Cancel” or “Later” or “Restart,” often without heeding the invaluable information this helpful little silver box is yelling at us about. However, when you remove these commands from the screen and introduce them into the real world, onto advertising that we ignore in a completely different way, suddenly every ingredient involved gains new meaning.

Jilly Ballistic is a New York street artist whose work is beginning to pop up all over the city’s subway stations, satirizing ads and giving us something profound to think about while we’re waiting for the train, because as interesting as it is to watch rats running around over the tracks, it’s hardly profound.