Tiny Japanese Cameras Create A Series Of Lo-fi Instagram-y Music Videos For L.A. Indie Darlings [Video Premiere]
By now, lo-fi toy camera technology is the go-to aesthetic for communicating whimsical artsy vibes, from the nostalgic light leaks and dreamy double exposures of analog lomography cameras, to the digital imitation made possible by photo filter apps like Instagram and Hipstamatic. But until recently, this look has been confined to the still image. The Digital Harinezumi camera, designed by Japanese analog cameramaker and record label Powershovel / SuperHeadz, is not only video-capable, but also acts as a bridge between the analog and the digital by letting users transfer video files to a computer via microSD card.
Inspired by the Harinezumi, dublab, a non-profit Los Angeles-based web radio station and creative collective, worked out a collaboration with Powershovel for their upcoming compilation Light From Los Angeles. By combining songs from Los Angeles-based artists such as Sun Araw/a>, ESP, Julia Holter, Nite Jewel, and Lucky Dragons with videos shot exclusively on Digital Harinezumi cameras, dublab hopes to capture the ethereal creative vibe of their home city.
“The dreamy drone sound that resonates through Light from Los Angeles is akin to a California golden hour as viewed through the eyes of creative music makers,” says dublab co-founder Mark McNeill. “The films made for this collection are a reflection of an LA lifestyle devoted to artistic vibrancy and a strong connection to our natural surroundings.”
Still from Carlos Nino + Miguel Atwood Ferguson’s “Mezame”
Still from Dntel’s “Breakwater”
Still from Farmer Dave Scher’s “Beautiful Venice Day”
Still from Languis’ “In Search of Summer”
Still from Lucky Dragons’ “KCRW Supporters”
Still from Onkyovizion’s “Eyelight”
Still from Nite Jewel + Julia Holter’s “What We See”
Still from The Long Lost’s “Your Own Backyard”