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Matt Pyke: Humanizing Motion Graphics


About the Video

As the founder and creative director of Universal Everything, Matt Pyke leads a creative mission to create gorgeous visual spectacles on screen that, while they will never be attained in physical reality, reinterpret the nuances of natural human motion.

His effectiveness with capturing movements and transforming them into sweeping animated forms allows him to show us shapes we have never seen before while preserving the individual human element in all his creations.


At a glance

Putting heartbeats in objects.

Name: Matt Pyke
Location: London, United Kingdom
Profession: Founder and Creative Director of digital art/design studio Universal Everything, digital artist, director, designer, curator, painter, animator
Notable works: "Made By Humans" for Hyundai Motor Group (2012); "Tai Chi" exhibition at Tokyo's Framed Gallery (2012); "Super-Computer-Romantics" exhibition at la Gaîté Lyrique (2011); tour visuals for Coldplay (2011)
Awards and achievements: Branding for the 2012 London Olympics with Wolff Olins London
· Facebook: Matt Pyke · Twitter: Matt Pyke / Universal Everything · Vimeo: Matt Pyke / Universal Everything