Shapeways CEO Peter Weijmarshausen describes how the concept of 3D printing is revolutionizing the market for custom-designed products, and we meet creatives who are applying the technology to their various disciplines.Gil Akos of creative coding group Modelab describes the potential for printing using a wide variety of materials, even biological ones that can be applied to medical science. Designer Mary Huang of Continuum Fashion shows us her N12 bikini, and 3D-printed strvct shoe collection.